Patricia Tomassevich

22
Jan

The Lunch Crowd Brings Pizza out of the Pie

Pizza consumption is at its highest level in four years, and America’s love affair with pizza is no clearer than at dinner time. But how do you replicate that same great traffic over the lunch hour? To start grabbing your portion of the growing and ever-more competitive pizza lunch crowd segment, you’ll have to think beyond the pie. The good

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22
Jan

Don’t Hit Snooze – Wake Up The Menu With All-Day Breakfast

All-day breakfast continues to be a bright spot in foodservice, but can be dismissed by operators that don’t traditionally serve breakfast sandwiches in a QSR, drive-thru format. But, think again! Eggs are a loved breakfast staple, and most often associated with breakfast. Most operators have this ingredient readily available, whether they serve breakfast or not. For operators serving pizza, burgers,

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17
Jan

THE FACTS: WHO DRINKS ICED COFFEE?

*66% OF MILLENNIALS *34% of GEN-XERS     It’s 88 degrees and sunny….who wouldn’t want a cold refreshing beverage?? Introducing…… Royal Cup French Roast Cold Brew! The year 2015 was the year that Cold Brew Coffee came out of the proverbial swamp and started walking in the spotlight around America. Source after source called Cold Brew Coffee the next evolution in

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12
Jan

APRIL: It’s time for the WOW factor…..

Let’s talk about specialty meats and game meats. If you were not aware, Merchants has the availability of some pretty unique items. Many of the top chefs in the world seek out these items to use as a “WOW” factor on their menus. We are very fortunate to have partnered with one of the leading importers of these items and

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12
Jan

5 Additional Ways to Promote Your Restaurant on Social Media

  As discussed in the last blog (see post: 5 Ways to Promote Your Restaurant on Social Media),  Social media greatly increases awareness about your restaurant. Adding social media to your marketing mix can generate more engagement with your restaurant and get more customers in your door.  In this blog post, we’re going to show you five additional ways to
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12
Jan

MARCH: What’s in your refrigerator?

If I were to ask you right now, “what is in your refrigerator that needs to be used or it will need to be thrown away?”, would you have a fast and accurate answer? As a manager or owner operator you ought to be able to answer that question accurately and quickly. A daily audit of all refrigerated boxes and

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12
Jan

MAKING MUSHROOMS MORE MEANINGFUL

Chefs are constantly looking for ways to set their recipes apart from the competition. One great way to do this is with our friend the unassuming mushroom. Mushrooms are not only great at absorbing the flavor of the dish it is prepared in, but they can add more flavor than you would expect, especially when trying out different varieties. Being

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12
Jan

5 Ways to Promote Your Restaurant on Social Media

Social media greatly increases awareness about your restaurant. Adding social media to your marketing mix can generate more engagement with your restaurant and get more customers in your door. In this blog post, we’re going to show you five ways to promote your restaurant on social media. We encourage you to create a social media planning calendar so it becomes
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